Morningstar Media Inc.

Morningstar Media Inc.

Digital and Email Marketing

It’s a new day for digital and email marketing.

We are not a reseller. Morningstar Media owns the database, optimises it, and deploys against it on our own platform — which is why our counts come back in a day and our pricing answers to nobody else.

Get counts in 24 hours See what we do

  • 230M Email addresses
  • 85M Mobile records
  • 200M Postal files
  • 700+ Database segments
  • Travel
  • Education
  • Recruiting
  • Retail
  • Telecom
  • B2B
  • Insurance
  • Automotive
  • Financial services
  • Home services
  • Healthcare
  • Non-profit

About us

We are the source, not the middle of the chain

The Morningstar Media database is composed of over 230 million email addresses, 85 million cell phone records and 200 million postal files. We can target consumers and businesses worldwide using a wide range of lifestyle selects and SIC segmentation.

Unlike the data companies that resell our records, we own, optimise and deploy the data ourselves. That is what lets us answer a count in under a day, price without a middleman, and tell you honestly what a campaign is going to do before you commit to it.

Our ability to provide powerful data services for marketers at every level — from Fortune 500 companies and their agencies to small businesses stretching every dollar — is what makes us genuinely unusual.

More about us Why clients stay

  • 150+ Selects to target on
  • 24 hrs Turnaround on counts
  • 15–20% Average open rate
  • 1.5–3% Average click-through

Our services

Six ways to reach the same audience

Email, mobile and post are built on one file here, so a multi-channel campaign targets one audience rather than three approximations of it.

Deep targeting

Your message stands out because your list does

By working from a database of over 700 segments, we can pinpoint your best prospect rather than approximate them. By working across media, we can put the same message in front of that prospect wherever they read. And by working to a system of quantifiable review, we can tell you what is working, what is not, and what to change.

Select on any combination of

  • Occupation
  • ZIP code
  • Year of graduation
  • Ethnicity
  • Health interest
  • Presence of children
  • Financial information
  • Household income
  • Age range
  • Home ownership
  • SIC segmentation
  • Lifestyle interest

Over 150 fields in total. Tell us the audience and we will tell you how many of them there are.

These selects describe the licensed marketing database, which is a commercial product built from opted-in, date- and time-stamped records. They have nothing to do with information collected about visitors to this website — see the privacy policy for how we handle that. Read the distinction.

Results-driven, not budget-driven

Digital and email marketing can be fast-paced and frankly intimidating. Our goal is an experience tailored to what your company actually needs — and no matter the budget, the professional service that delivers the result you need and the experience you want.

Counts
24 hours or less
Tests and preps
Same day
Reporting
Real time, shared with your client
Strategy
Included, not invoiced

How it runs

From brief to deployment in a week, not a quarter

  1. 1

    Brief

    Tell us who you are trying to reach and what you want them to do. No budget is too small to start the conversation.

  2. 2

    Counts

    We cut the database to your audience and come back with counts inside 24 hours, with the selects laid out so you can see what moved the number.

  3. 3

    Test and prep

    Same-day tests and preps. Creative is reviewed, seeded and rendered across clients before anything goes out at volume.

  4. 4

    Deploy

    We send it, from our platform and our servers — under your sending address if you want one.

  5. 5

    Report

    Delivered, opens, clicks and click-through in real time, for you and for your client.

  6. 6

    Review and re-run

    We tell you what worked, what did not, and what to change — then re-deploy at a discount when the creative earns it.

What to expect

Everything below is included

Not an upsell, not a tier. This is what an engagement with us looks like.

  • Records that clear the law

    Every record is double opt-in and CAN-SPAM compliant, and adheres to the GDPR and the CCPA. Each is date- and time-stamped.

  • Full tracking reports

    Quantity delivered, opens, clicks and click-through rates — live, while the deployment is still running.

  • Unsubscribes handled for you

    We manage every unsubscribe request that arises from your communications, along with spam complaints and ISP relationships, so you do not have to.

  • Hosting included

    Image hosting and web-browser viewing come with the deployment. If you would rather use your own tracking pixel, we will handle that instead.

  • Creative help when you want it

    We can assist with creative development, or work from what your team has already built.

  • Strategy at no extra cost

    Senior marketing-level strategy, including creative analysis and marketplace research, is part of the engagement rather than a line on the invoice.

Ready to get started?

Tell us who you are trying to reach. We will come back with counts inside 24 hours.

Start a conversation See what we do

Contact us

Write to the desk

Tell us who you want to reach. You will get a real answer from a person, with counts, inside one business day.

Desk hours
Monday – Friday · 9:00 AM – 6:00 PM ET
Reply
Within one business day
Post
Morningstar Media Inc. Hartsdale, NY 10530-2131 United States

We reply within one business day. Your details are used to answer you and nothing else — see the privacy policy.